Article in Politico by Rachael Bade, 10/26/24

Headline:  ” ‘All Trump, All the Time’: Inside the Trump Campaign’s Media Strategy”

Subhead: “A top Trump adviser opens up about the effort to court a different set of voters.”

“Perhaps the most surprising thing about Donald Trump sitting down with podcast heavyweight Joe Rogan on Friday was that it hadn’t already happened. The former president has been on an expansive nontraditional media tour during the 2024 race, sitting down with a range of podcasters, but often those targeting young men in search of the Bro vote.

“Helping chart the course is one of Trump’s most trusted advisers, Jason Miller, who laid out the campaign’s approach in an interview with the Playbook Deep Dive podcast.

“Miller and Trump have a long history together. He’s worked on each of Trump’s campaigns since 2016, in roles ranging from comms guru to senior strategist, and he isn’t afraid to elaborate on the campaign’s strategy or defend Trump’s most controversial comments.”

https://www.politico.com/news/magazine/2024/10/26/trump-podcast-campaign-2024-elections-00185619